Meet TracPoint's newest Marketing Intern, Alex Ferrigno.

Alex is currently a senior at Endicott College from Guilford, Connecticut. As a kid, his dream job was to be an NBA player. His dream now is to own his own business one day, so he is pursuing a degree in Business Management. Alex wants to learn and master successful business practices before he dives into owning his own business. Alongside his love for business, Alex enjoys spending time near the water with family, friends and his dogs.

Some memorable moments of Alex’s professional career consist of his internships that he’s done so far. As a Freshman in High School, he had an internship with Live Nation in Hartford, Connecticut. where he was able to attend the Summer concerts from a business’ view rather than an audience member. He feels being able to have strong internships on his resume will definitely set him apart from other candidates for future job positions.

Alex found TracPoint’s Digital Marketing software attractive and wanted to gain experience in those types of programs. He said “so far I have enjoyed the pleasure of learning the various products and ultimately helping our client companies!”

Alex hasn’t been at TracPoint for very long but can already see himself very knowledgeable in products we offer as well as creative writing, app development and how important social media is for a business.

When asked what advice he would give to students who want to get into digital marketing, Alex said “I would definitely advise taking notes when it comes to learning any kind of new software because it can get confusing on where things are located and how things work. Learning the functionality of new software can be hard and overwhelming at first but just take things piece by piece and you’ll learn in a much more efficient way. “